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3D Corner produced a cohesive suite of photorealistic 3D product renderings, white-background packshots, and architectural lifestyle visuals that present the PickApp Box smart parcel lockers across single-family, multifamily, and commercial settings—built for sales collateral, product pages, and campaigns.
Visual Objectives
- Show real-world placement: Front fences, lobby façades, landscaped walkways, and mixed-use entries to help buyers and specifiers visualize scale and integration.
- Deliver SKU consistency: Colorways, decals, and dimensions standardized across model families for a seamless catalog experience.
- Balance mood & clarity: Daylight scenes for form/finish accuracy; night scenes for ambience, security cues, and after-hours practicality.
- Packshot precision: Clean, high-key renders on white backgrounds (closed and open-door views) optimized for PDPs and spec sheets.
(Functionality: the lockers enable secure, app-assisted parcel handoffs for homes, businesses, and multi-unit buildings.)
What We Delivered
- Studio Packshots: Orthographic-friendly angles, neutral reflections, and calibrated micro-roughness for paint, powder coat, and metal details.
- Lifestyle Exteriors: Contextual stories with paving patterns, greenery, bikes/scooters, and realistic material interactions to reinforce everyday use.
- Variant Coverage: Consistent lighting rigs and camera sets reused across configurations for uniform comparison and rapid future updates.
- Detail Frames: Door clearances, compartment geometry, and branded markings rendered at high pixel density for print and zoom.
Art & Tech Approach
- Lighting: Three-point studio setups for packshots; HDRI + area accents for exteriors; dedicated blue-hour/night rigs for mood and visibility.
- Materials: PBR workflow with attention to edge wear, AO, subtle anisotropy on metal, and fingerprint-safe gloss to retain premium finish.
- Cameras: 35–50 mm focal lengths for natural perspective; hero frames composed on rule-of-thirds with lead-in lines from paving and façade elements.
- Scalability: A reusable look-dev and scene library allows rapid rollout of new SKUs, colors, and accessories without re-lighting from scratch.
Business Impact
- Sales enablement: Clear, comparable images reduce pre-sale questions and shorten decision cycles.
- Approvals & buy-in: Stakeholders see installation outcomes before purchase, speeding up internal reviews.
- Omnichannel ready: One visual system supports web, print, PR, and paid social with consistent brand quality.
Project at a Glance
- Deliverables: Packshots (closed/open), lifestyle exteriors, night scene, variant set, detail crops.
- Use Cases: Product pages, sales decks, brochures, social ads, retailer onboarding.
- Turnaround: Fast previews, efficient iterations, and a scalable asset library for future SKUs.
- Collaboration: Direct feedback loops with stakeholders for accurate finishes and brand alignment.
Call to Action
Want visuals that increase sales, speed up approvals, and elevate product pages?
Contact 3D Corner to plan a scalable 3D Product Visualization package for your catalog.
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