3D Rendering Workflow
The Complexity of 3D Rendering
3D rendering is a multi-step process designed to create photorealistic visuals for architectural projects, products, or animations. It involves careful planning, model creation, and refinement to ensure every detail is captured accurately. Whether you need visualizations for marketing, presentations, or development purposes, understanding the rendering process is key to achieving the desired result. At 3D Corner, we streamline this complex workflow into manageable steps, maintaining clear communication with clients throughout.

Step 1: Project Planning and Information Gathering
We start every project by gathering comprehensive details. Understanding the project’s scope allows us to tailor the 3D rendering to meet your exact needs. We will discuss:
- The number of static visualizations and their format.
- Animation length and resolution (if needed).
- Virtual tour details, such as the number of panoramic points.
- Reference images, moodboards, and material examples.
- Delivery timelines and specific technical requirements.
For architectural visualizations, we also request:
- Architectural plans (preferably in DWG format).
- Landscape designs and material details.
For product visualizations, technical drawings and material references are essential. These inputs ensure accuracy and alignment with your vision.
Step 2: Contract and Initial 3D Modeling
Once the project scope is confirmed, we sign a contract to outline the terms and timeline. Next, our team develops 3D models of the buildings or products based on provided documentation. We then prepare the scene using site plans and preset camera angles for optimal shots. At this stage, we may send grayscale drafts for your review.
Step 3: Refining Materials and Lighting
In this phase, our team focuses on applying realistic materials and textures to the 3D models. We also adjust lighting to match the desired ambiance. Draft renderings are generated with early lighting and material work. If multiple lighting conditions or seasonal variations are needed, those will be included after the first round of visualizations.
Step 4: Composition and Draft Quality Refinements
We refine the composition of the selected frames by adding greenery, improving lighting, and enhancing surface materials. At this stage, visualizations reach near-final form but are still rendered in draft quality to accelerate the approval process.
Step 5: Post-Processing and Final Rendering
Once the drafts are approved, we render the final high-quality visualizations. During post-processing, additional adjustments are made using advanced photo-editing tools to perfect the imagery.
For 3D animations, we create animatics, refining every scene element and adding object movements. This ensures smooth rendering across multiple frames. If the project includes a virtual tour, we optimize each spherical view for seamless interactivity.
Communication and Flexibility
We believe in maintaining consistent communication during each project phase, ensuring you’re informed at every step. If you prefer a hands-off approach, our team can handle the entire process with the same attention to detail.
At 3D Corner, we blend technical expertise with artistic precision to bring your projects to life. Whether you’re looking for stunning architectural renders or engaging product visualizations, our workflow ensures a smooth, efficient, and creative process.
Get in Touch
Ready to transform your designs into photorealistic visualizations? Contact us at hello@3dcorner.co for a custom quote, and let’s bring your vision to life!